职位详情

3361106924 Marketing Manager 市场经理

面议

上海 10年以上 硕士
罗氏诊断产品(上海)有限公司

其他单位 其他 1000~9999人

职位描述
Job Summary 职位概述:
You will be heavily focuse******** strategic products marketingandidentifying qualifie******** for Roche MS-IVD product lines. Youwillbe responsible to interact with Sales Force, marketing team,clinicalvalue team an******** support team to provide leadership forthemolecular solution IVD segment, get the primary resource fortechnicalinformation regarding products an******** in the areasof expert********an******** closely with sales team, technical support team,clinicalvalue team an******** team throughout the region to identifymarketopportun******** drive sales, an******** relationships in keyaccounts.
该职位着重关注于分子诊断解决方案-体外诊断产品线的产品市场的策略和合适机会的确定,与销售团队,市场团队,临床信息团队及技术支持团队协作以领导分子诊断解决方案-体外诊断生物领域,关于专业领域的产品和应用技术信息的主要资源,与所辖区域内的销售,技术支持,市场团队,临床信息团队紧密合作确定市场机会,推动销售指标,维护重点客户。

Main Tasks & Responsibilities 主要工作职责 :
1. Business Development
业务发展
a) Identifying new sales opportunities an******** closely with thesalesteam to manage the sales process 确定销售机会,与销售紧密合作,管理销售进程;
b) Identifying the customer needs to provide feedback to theglobalproduct management for developing solutions that arefocuse******** themolecular solution IVD in Chinesemarket确定客户需求,反馈信息给全球产品管理层以提供中国分子诊断解决方案-体外诊断市场的发展方案;
c) Developing an******** relationships with key customer accountsas wellas market influencers. 发展与维护重点客户和市场领导人关系;
d) Rapidly developing sales pipeline by introducing new applicationsbyleveraging Roche’s existing product lines for on-labeluse介绍罗氏现有产品的新应用及已批准的用途以快速发展销售途径;
e) Effectively providing guidance for clinical value team todrivereagent consumption of IVD molecular & tissueproducts.有效地给予临床信息团队指导,推动临床试剂上量。
2. Application Expertise
应用专业技术
a) Responsible for the production an******** of pro******** trainingmaterials an******** notes. Frequentlyworking closely with globalmarketing an******** management to developrelevant material use********China market. Examples include: local Wh******** application notes, FAQsan******** for internalandexternaluse.负责产品信息,培训资料和应用说明书的生产和发放。与全球产品管理层紧密协作发展适用与中国市场的资料。例如:内外使用的当地白皮书,应用说明书,常见问题解答及表述书;
b) Ensuring that sales, support an******** are kept informe********anytechnical or strategic issues that may affecttheirroles.确保销售,技术支持了解有关技术或市场策略的问题;
c) Providing Sales staff with applications a******** ensuring productsistargete******** to satisfy customer needsan********.为销售人员提供应用方面建议,确保产品符合客户期望。
3. Market an******** Intelligence
市场和竞争能力
a) Using customer relat******** technical expertise an******** to assistlocal an******** marketing in the planning andcoordination of activitiessuch as product launches, promot******** marketing commun******** marketresearch an********.运用客户关系,专业技术和产品知识协助策划开展区域市场活动,如:新产品上市,促销活动,市场交流,市场研究和竞争活动;
b) Providing technical information an********, where re********tosupport strategic plann******** revenue plann******** an********forecastprocesses. 为策略筹划,预算计划,月度预算提供必要的技术信息和指引;
c) Ensuring that marketing receive product relate******** fromcustomersan******** fiel******** be passe******** to the relevant productgroups.确保客户对产品反馈能传递到相关产品部门。

Education& Qualifications教育背景与专业资格:
1. You shoul******** Master degree or above in the life sciencediscipline(molecular b******** genetics or biochemistry required).Completion of anadvance******** in business (MBA) or relate******** isstronglydesired. 生命科学硕士或以上学历(分子生物,基因学或生物化学);工商管理硕士或相关科学优先
2. Proficiency in both spoken an******** English 熟练掌握英语口语及书面表达
3. Goo******** of MS office software application 熟练应用微软办公软件
4. Product & marketing expertise 对产品和市场推广的专业知识

Experience工作经验:
You shoul******** goo******** recor******** working in a MNC company fortenor more years, with relate******** work experience insales,application support, customer service or training. 10年以上相关行业销售,应用支持,客户服务或培训主管外企工作经验
职位要求
  • 专业要求: 不限
  • 最低学历: 硕士
  • 工作年限: 10年以上
  • 招聘人数: 1
工作地点
相似职位
求职攻略
  • 相关地区医院
  • 热门招聘职位
  • 相关职位推荐